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Advertising from the Desktop: The Desktop Publisher's Guide to Designing Ads That Work

Elaine Floyd, Lee Wilson




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 | #6693410 in Books |  1993-10 | Original language:English | PDF # 1 |  9.25 x7.25 x1.00l, | File type: PDF | 345 pages

||From Library Journal|Advertisers were among the first to grasp the significance of desktop publishing for their industry. Floyd and Wilson distill the experiences of promoters and their computers by emphasizing two themes--visibility and clarity. Use color to ma

Offering general design advice rather than program-specific tips, this idea reference provides an overview of all desktop design tools, including the use of type, color, border, graphics, lines, white space, and more, the fundamentals of good design, and much more. Original. (All Users).



You can specify the type of files you want, for your gadget.Advertising from the Desktop: The Desktop Publisher's Guide to Designing Ads That Work   |  Elaine Floyd, Lee Wilson. A good, fresh read, highly recommended.

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