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Efficient Strategic Plan of Video Game Design: Customer Buying Behavior in the World of Entertainment Software: a Guide to Your Success

Yi Lin Yu




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 | #17439568 in Books |  2009-12-16 | Original language:English | PDF # 1 |  8.66 x.41 x5.91l,.60 | File type: PDF | 180 pages

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An important issue related to the gaming industry is what factors can attract the consumers? attention to purchase and play the video games. The electronic game industry growth is radically accelerating and changing market conditions demand revision. As the competition to excel in the video game market increasingly becomes difficult for manufacturers, it is becoming more important for manufacturers and video game developers to understand what makes people play and buy ga...

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