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Gender Inclusive Game Design: Expanding The Market (Charles River Media Game Development)

Sheri Graner Ray




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 | #2042736 in Books |  2003-09 | Original language:English | PDF # 1 |  .79 x6.23 x9.28l,1.03 | File type: PDF | 193 pages

||11 of 13 people found the following review helpful.| Hyper-sexualized Avatars be banished!|By P2|This book says what needed to be said to the game industry and their consumers. Those who are just entering the industry will want to keep this book handy during 18 hours crunch times as a guide through the haze of game character portrayal, especially female characters. Like many others, I want to play an avatar game character that|About the Author|Sheri Graner Ray has been in the computer industry for over ten years and founded a game development company dedicated to designing games for girls, Sirenia Software, Inc. She was also the Director of Product Development for Her Interactive, Inc

Women and girls of today are more tech savvy than ever before and research shows that they currently make up over 52% of Internet users and 70% of casual online gamers. Why then, is the game industry still producing computer games that primarily target males ages 13-25? With this tight focus, game developers are not only sharply limiting their possible total income, but they are losing sight of the bigger picture. The games industry is currently growing faster than t...

You easily download any file type for your gadget.Gender Inclusive Game Design: Expanding The Market (Charles River Media Game Development)   |  Sheri Graner Ray. A good, fresh read, highly recommended.

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